EF Pro Cycling reveal new Rapha kit for 2024
Pink remains but fresh threads for US teams include dashes of bright yellow, as the likes of Richard Carapaz and Veronica Ewers gear up for new season
George Poole
Junior Writer
© Jered Gruber & Ashley Gruber | Gruber Images
EF Education-EasyPost and EF Education-Cannondale will wear the same kits in 2024
EF Pro Cycling have lifted the curtain on their brand-new EF Education-EasyPost and EF Education-Cannondale kits for 2024, which see Rapha continue its partnership with the American organisation as yellow is introduced to the team kit for the very first time.
The kit for 2024 is no different to Rapha's previous efforts in that it features an eye-catching design, but unlike their five previous season-long kits, the jersey for 2024 is a combination of bright pink and fluorescent yellow. Pink has long been the team's primary colour, but the addition of yellow is new for the upcoming campaign.
Much like the team's 2023 jersey, the base colour of the 2024 effort is bright pink, with Rapha's iconic left-sleeve armband remaining, as do the argyle pattern trimmings which have long been associated with the men's team since its early days as Slipstream Sports.
Argyle patterns are not the only standout feature of the 2024 jersey, with bright yellow abstract images scattering the entire jersey and providing for one of the most distinguishable kits in the peloton. The team say that the graphics are a tribute to both life on the road as a professional cyclist, and their European base, which is Girona, Spain.
The word 'GO' is emblazoned below EF's logo on the front of the jersey, but we think this is less an homage to the well-known Chemical Brothers tune and more an indication of the pioneering spirit in which the team likes to ride.
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"Rapha designed our new kit with rider collaboration, as yellow graphic accents punch up our trademark pink," wrote EF Pro Cycling in a press release.
"Road racing phrases such as 'UP UP UP' are joined by other hidden gems, adding a playful touch that captures the character of our team. Combining personality with race-winning technology, Rapha’s engineering is executed with trademark innovation and a big splash of panache."
Not tempted by the green shorts of their 2022 design, EF will wear black bib shorts that are only marked by the white sponsor logos of Rapha, Cannondale, Education First, EasyPost and Nippo. Gone are the much-loved pink socks, with white socks complementing the primarily white Cannondale bike that the team will ride.
It is at the front end of the Cannondale that things get interesting, with a pink and yellow swirl design accenting the head tube and the point at which the top tube and down tube meet.
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The Cannondale that both teams will ride in 2024 is a colourful affair
The forks are mainly yellow, save for bright pink pills which follow on from the abstract patterns adorning the jersey. The seat and chain stays are both white with pink trims, whilst POC will continue to provide bright pink helmets to the team in 2024.
EF Education-Cannondale officially unveiled
Education First (EF) has been the title sponsor of Jonathan Vaughters' men's WorldTour team since 2018, but it was with the introduction of Rapha in 2019 that the team developed its reputation as one of the peloton's most adventurous outfits, both in terms of their racing and their livery.
The international education provider also sponsored the EF Education-TIBCO-SVB team from 2022-2023, whose kit was also produced by Rapha and allowed the men's and women's teams to wear the same kits for the past two seasons - bar the slight difference in sponsors' logos.
Keen to bring a women's team under their own control, however, Vaughters' Slipstream Sports organisation has launched a brand new team in 2024 which will begin at UCI Continental level and sees Cannondale step up as co-title sponsor.
Read more:
- New team, new philosophy: how EF Education-Cannondale are plotting Tour de France Femmes success
- EF Education-Cannondale announce their debut roster
“The plan is to have one organization," said Tromp. "One team. That’s what we’re setting up at the moment here in Girona - it’s less incorporating one team into another - it’s about building up and expanding the EF Pro Cycling organization."
Away from national champions, the only visible difference between the men's and women's kits is the makeup of the sponsors above the EF logo. Both teams will highlight Rapha, POC, EasyPost and Wahoo, but the men will highlight Japanese construction company NIPPO, whilst the women will feature Cannondale owing to their title sponsorship.
“When I looked out at all the faces at one of the big team dinners, it was really emotional to see how far this team has come,” added Vaughters. “It’s a special time to be part of this team.”
EF kit to be debuted at Tour Down Under, but will a change-out be on the cards in 2024?
© Jered Gruber & Ashley Gruber | Gruber Images
Even the national champions' jerseys have been treated to some artistic flair, as displayed in Richard Carapaz's Ecuadorian national champion's get-up
EF Pro Cycling are seen as one of the more audacious teams in the pack. Alongside their road calendar, which will see the likes of Richard Carapaz, Veronica Ewers and Neilson Powless chase their big ambitions in 2024, EF will compete in off-road and endurance events throughout the season. They have previously competed in the Lifetime Grand Prix Series with Lachlan Morton and Emily Newsom.
By now, the exploits of Morton have become well-known throughout the world of cycling, and the Australian will continue to be supported by EF Education-EasyPost and Rapha. Once combining his 'alternative calendar' with the demands of being in the WorldTour squad, these days Morton is free to chase his own adventures, which most recently has resulted in the team's first feature-length film, The Divide.
Read more: Lachlan Morton's Tour Divide film is a hit at London premiere
The American team's kit for 2024 will debut at the upcoming Santos Tour Down Under, whose startlist was revealed earlier this week and will see the likes of Archie Ryan and Jack Rootkin-Gray make their debuts for EF Education-EasyPost.
Read more: Archie Ryan kicks knee injuries and finds his home at EF Education-EasyPost
The Australian WorldTour stage race and recent American National Championships are a reminder of Rapha's long-standing tradition of providing change-out kits for EF Pro Cycling over the past five years, which dates back to their 'blackout' design which featured Down Under at the start of 2019.
At the time, the all-black kit was worn in the Australian and New Zealand National Championships, designed to allow EF Pro Cycling the freedom to unveil their true kit for 2019 at the Tour Down Under. Their pink tie-dye get-up was soon revealed and neither the team nor Rapha have looked back since.
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EF Education-EasyPost's 2022 Tour de France kit, produced in collaboration with PALACE Skateboards
Over the following seasons, the team have worn special change-out kits from time to time at the Grand Tours, which most famously resulted in multiple collaborations with streetwear brand PALACE.
With their primary colour clashing with the Giro d'Italia's pink jersey, we can expect to see both EF Education-EasyPost and EF Education-Cannondale wearing special edition kits at this year's races, just as EF Education-EasyPost and EF Education-TIBCO-SVB did in 2023.