What goes on at a professional cycling team launch? We went to the Wiggle-Honda launch to find out.
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Professional cycling is about more than just the riders. Teams are promotional vehicles, and team launches play an integral part in the season. The press get a chance to interview the riders and team staff and the team set out their achievements and goals.
We spoke to the riders, management and staff of Wiggle-Honda as they launched their 2014 season at the spectacular Castell Brando in Italy.
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