DT Swiss 180 wheel hub

DT Swiss

DT Swiss

Founded in Switzerland, DT Swiss is a market-leading manufacturer of high-performance bike wheels as well as other components, including suspensions for mountain bikes.

DT Swiss
DT Swiss

History

Back in 1994, Frank Böckmann, Maurizio D'Alberto and Marco Zingg bought out the spoke manufacturing arm of Vereinigte Drahtwerke, based in Biel, Switzerland, and from that DT Swiss was born.

At the beginning the company focussed on spokes and it quickly built up a reputation for its high-quality products. That in turn led to rapid growth and by 1996 the company had opened a subsidiary in Grand Junction, Colorado, USA. Comprising production, sales and marketing facilities, it provided a foothold for the company in North America, something that would prove invaluable throughout its history.

Fast forward a year and DT Swiss hit another important milestone when it hired Stefan Spahr who oversaw all wheel projects for nearly 30 years. Those projects were far and wide, covering a variety of disciplines, including road, mountain and triathlon.

Slowly building knowledge up over the years, DT Swiss expanded its production to include a range of innovative and high-performing rims in 2003. From this innovation, many of the sport’s best known wheels were born, including the first Mon Chasseral in 2006. In what proved to be a busy year for the Swiss brand, the FR 2350 mountain bike wheel also made its first appearance and could still be found on trails over a decade later.

Having firmly established themselves within the wheel market, DT Swiss’ attention turned to mountain bike forks in 2008. The company’s fork production capabilities expanded in 2014 when DT Swiss Asia opened an assembly line for suspension products. Every component that passes through it is built by hand.

Many more innovations have followed over the preceding years, including versions of a ratchet hub, the introduction of dropper seatposts, dedicated wheels for e-bikes and - in-keeping with modern trends - a greater focus on aerodynamics and wind tunnel testing.

Did you know?

The ‘DT’ in the company’s name comes from the German and French words for wire drawing, which are ‘drahtwerke’ and ‘trefileries’, respectively. Wire drawing is a metalworking process that is used to create some spokes and other components.

Pro cycling

Team sponsorships

  • Uno-X Mobility
  • Tudor Pro Cycling

Highlights

  • Following a buyout of the spoke arm of Vereinigte Drahtwerke, Frank Böckmann, Maurizio D'Alberto and Marco Zingg founded DT Swiss in 1994.
  • One of the brand’s best-known wheels, the Mon Chasseral, was released in 2006. The wheel was named after a mountain that lives close to the brand’s Swiss headquarters.
  • Before its entry into road cycling, DT Swiss wheels were already well established in mountain biking. At the 2012 World Championships, Nino Schurter won a world title on the brand’s on our XRC 950 T wheels and XRC 100 fork.
  • In 2016, DT Swiss partnered with a WorldTour team for the first time in the form of IAM Cycling. Its wheels enjoyed plenty of success, winning a stage of the Tour de France and two at the Vuelta a España.
  • Over the last 30 years the company has gone global, opening a US-based subsidiary in 1996, followed by another in Taiwan in 2005.

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